The bits and pieces that make up production life at Corduroy Media... friends, partners, projects that make us proud - take a look to learn more about our work and how we do it!

Spotlight: Perez Bros

If you’ve ever worked with Corduroy Media, then you know that when the creative energy starts flowing, we can get a little…uh…excitable. And when you toss our buddies the Perez Bros into the mix, things are bound to get downright cuckoo around here. Devon and Hart...

The Hero’s Journey and Branded Film Content

At Corduroy Media, clients come to us because they are looking for something different, something that will stand out. They want to break away from traditional marketing content and create branded film content that will be memorable, but it’s not always that easy....

Corduroy Media’s New Video Production Studio in Oakland

Just under a year ago, Carl wrote this blog post about Corduroy Media finally setting down some roots for our video production company in Oakland.  That was the day we first began to frame out the facilities in the new building, and a lot has happened since then. Now...

Four Important Lessons Learned from Our Adventures in Script Writing

By now, you probably know that at Corduroy Media, we’re pretty gung-ho about the collaborative nature of our work. But if you stop by our video production studio in Oakland, there is always the chance that you’ll find one of us working alone in a room with the door...

Storyboarding: Q&A with Joe Bernados (Pt: 2/2)

The Art of Storyboarding: Q&A with Storyboard Artist Joe Bernados Think about the last movie you saw.  How many names would you say rolled over the screen during the closing credits? Did you even make it through the credits? Clearly, filmmaking is a collaborative...

How Storyboards Guide the Creative Process (Pt: 1/2)

If you’ve ever attempted to make a video with a story arc, then you probably already know the importance of storyboards. Sure, it’s fun to record 10 solid minutes of your overweight cat attempting to jump up onto the kitchen counter, but that’s very different than...

Branded Content: It All Started With “Make Us Look Cool”

Behind The Scenes: Building Branded Content with Layered Animation and Aruba Networks  When Aruba Networks asked us to create their new brand video, they basically gave us one simple instruction: As a newly acquired division of HPE, Hewlett Packard Enterprise, they...

It’s All Fun and Games…

So We’re Funny, It Seems When we started Corduroy Media, we didn’t actually set out to create comedy, but somewhere along the way, we discovered the fun of being funny.  And not only have we had a good time, but we’ve also gotten some pretty cool recognition.   You...

The New Age of Content Marketing

Brands – and the marketers who love them – are always looking for new and interesting approaches for their content marketing strategy. But their audience keeps shifting on them, moving from TV to the web to mobile …

Spotlight: Crescent Diamond

Our team at Corduroy Media is comprised of some seriously talented people. We are grateful to work with the best and brightest in the Bay and then providing opportunity for them to unleash their talents on client projects. Crescent Diamond, the lead editor on our...

What is Virtual Reality Video?

Ask just about anyone involved in marketing what their biggest challenge is and they’ll likely say “engagement” before you can finish your sentence. Everyone wants engagement from their content, but not everyone is sure how to get it. These days Virtual Reality (VR)...

You Have to Love What You’re Doing: An Interview with B. Mason

It’s not every day a man gets to help a gorgeous woman throw a dramatic temper tantrum in a beautiful way. But when you direct music videos, your life is made of some enviable moments that ordinary mortals just don’t get to have.   So, go ahead and start envying...

Corduroy Media Videos Premiered at Dreamforce

At Corduroy Media, we’re storytellers. It’s who we are and what drives all of us to come into work each day. Our creative and documentary storytelling approach to video production is also what our clients like most about us. Sometimes the stories our clients want to...

USCF Benioff Interactive Video Display

In an era where content is king, Corduroy Media is always looking for new and innovative ways to display great content. That’s why we were excited to bring our photo and video production to UCSF’s Interactive Video Display Donor Wall. In 2015, The UCSF...

Aruba Brand Identity Video: Our Vision

Aruba Brand Identity Video: Our Vision Our dear friends at Aruba Networks approached us to conceptualize and produce a new brand identity video that represents their hold on the forefront of technology as today’s leading innovators of mobile and IOT. We...

The Greatest Law School Commercial Ever

We are so pumped about the recent recognition that we got for a commercial project with new client, UC Hastings. Above the Law, a well regarded law blog, named one of our two commercial videos, The Greatest Law School Commercial Ever. UC Hastings came to us wanting to...

Moving Back to Oakland…

A Permanent Home for Corduroy Media in Oakland: From San Francisco, to Berkeley, Oakland and Emeryville, Corduroy Media has moved a lot over the last 13 years. From spare bedrooms to small studios we have been fortunate to always find a home that gave us space to work...

100% Human and Blake Bogosian Shoot at Corduroy Media

100% Human is raw simple story telling at it’s finest – refreshing, inspiring and sometimes sad, this series honors the diversity in each one of us while recognizing that with which we have in common.

STAKES to Premiere at 2013 San Francisco Black Film Festival

Last year Corduroy Media partnered with Director Brandon Mason to shoot his short film “STAKES” in Birmingham, Alabama. Along with providing gear and support for the camera department, Carl D. Brown, Corduroy Media’s Executive Creative Director, shot...

Up In The Air With Corduroy Media

Carl and Sean just spent the late winter and spring on the road. Apparently there were spottings of the duo in Paris, Omaha, Boulder, Raleigh, Charlotte, Maine, New York, Chicago, and Boston. Who knows where we will be next? One thing is for certain- Andrew sure is...

San Francisco Video Production Company Corduroy Media’s 2013 Reel

Wheww! What a year! Our team is so stoked that we were able to produce all the content in this reel last year. From corporate, commercial, music, and documentary videos, to animation and still photography, our creative team worked overtime to bring our client’s...

Still Photography Shoot for O’Lover Hats

San Francisco Video Production and Still Photography company Corduroy Media recently had the awesome opportunity of producing a commercial photography shoot for O’Lover Hats, based in Oakland, California. Elwyn Crawford, the founder of the company, is...

Alvin Garrett Music Video Shoot

San Francisco Video Production Company Corduroy Media was blessed to work with upcoming director Brandon Mason on the new Alvin Garrett music video “Never Gonna Find.” The project was a blast … and a lot of hard work… We got done in a single...

Corduroy Media Intern Post #5 – B Mason Interview

When Uncle Carl told me that B. Mason was coming by our office to talk to me, I was really excited. Brandon Mason is a director who’s made a lot of short films and hip-hop music videos. I was excited about it not only because I really like his work, but also because...

Corduroy Media Intern Post #4 – LEARNING FINAL CUT PRO

The other day, I was talking with Uncle Carl about how you make music videos. He said the whole process was simple. I had already seen the first side of it at the Neurofocus shoot. After that, the rest is on the computer. You add audio and edit the video to a finished...

Corduroy Media Intern Post #3 – APPLE AND SILICON VALLEY

As we walked into the building, I thanked Gehry for inviting us to his work. Before this, I didn’t even know you could bring outsiders within the Apple base. Gehry Oatey is one of my Uncle’s closest friends and since I came to Oakland we’ve hung out a few times. Then...

Corduroy Media Intern Post #2 – Fantasy Studios

Another day interning with us, here at Corduroy Media, we were able to take Jahi over to our friends at Fantasy Studios for a special tour. We are so blessed to be a part of the Bay Area creative community… Many thanks to Alison Gomer and Fantasy! Here is...

Corduroy Media Summer Intern

We are blessed this week to have a very special high school intern working with us… Mr. Jahi Salaam – Who just happens to be my favorite nephew. At 14, he is bright, polite and willing to try new things – even if it might take a nudge or two...

Portraits and Commercial for A Local Yoga Studio

We recently produced a series of lifestyle photography images and a web-based commercial for a local yoga instructor, lucid dawn, to be used to promote her yoga studio. We began by scouting two unique locations near our studio in Berkeley. We decided to continue on...

Composite Portraits

Here at Corduroy Media, our team specializes in producing powerful photography from concept to completion. Our San Francisco Bay Area studio provides creative direction when it comes to visually illustrating an idea, whether the results are to be applied in the...

Shooting in the Woods with Corduroy Media

The Corduroy Media team recently shot some test footage of the beautiful Sequoia trees found in the Oakland hills. Having this treasure trove of natural beauty so close to our urban environment is a true gift and we wanted to pay tribute with a short video. We began...

It’s Called Story Arc

The average American is inundated by media messages constantly. Whether it is electronic billboards, facebook targeted ads, or the television commercial, there is an ongoing competition for our attention. The non-profit world faces a similar dilemma. The need for...

Speak Out for the Oakland Film Center @ Oakland City Council Meeting

Oakland City Hall, 1 Frank H. Ogawa Plaza, Oakland, California 94612 Tuesday, March 29, 2011 | 2:00 PM | Sgt. Mark Dunakin Rm. 1st FL. Come help defend the Oakland Film Center… Bay Area film and video industry professionals please come out to support The Oakland Film...

East Bay Professional Filmmaker’s Meet-Up

Always looking for new ways to build community and meet creative folks in the film and video industry last year I joined BAPVA, Bay Area Professional Videographers Association down in San Jose. The group was great! Talented producers, engaging and informative speakers...

Educational Documentary Production Services

I began working in video production, and ultimately started Corduroy Media, because I saw the power of media, specifically film and video, to educate thousands of people simultaneously. Knowing that not everyone had access to the video production tools needed to...

Using the New Canon EOS 7D for Run-N-Gun Commercial Production

Like many video producers and shooters all over the world, I have been fascinated by the depth of field and image quality of the new generation of DSLR still cameras with full resolution HD video. Running a small video production company in the Bay Area, I am always...

Carl Brown Shoots New Documentary at Oakland School of the Arts

2009 has turned out to be a year of interesting projects with Berkeley based non-profit, Connect Ed California. One of our latest documentary projects, working with producer Dave Yanofsky, centers around an Oakland School of the Arts high school student that is...

Corduroy Media Produces new Show for Guitar Tricks

I am very stoked to announce the new show that I am producing for GuitarTricks.com. Guitar Tricks is an on-line resource for Guitar Players, offering video based guitar lessons to players all over the world from the super advanced to the very basic beginner. Last week...

Review: Power of Lighting Workshop By Bill Holshevnikoff

As a professional filmmaker and freelance video producer I am always looking for opportunities to sharpen my skills. I am constantly challenging myself to increase the production value of my work. Even on low-budget jobs, I strive to get the most clear and dynamic...

Carl Brown Produces/Directs Spoken Word Video for Yosimar Reyes

Yosimar Reyes: “for colored boys who speak softly” I have had the pleasure of working with Yosimar since he was 16. Now, at 21, he is releasing his first solo book of spoken word poetry “for colored boys who speak softly.” This video is...

Corduroy Media Produces Curriculum Videos for Connect Ed California

ConnectEd: The California Center for College and Career is a new non-profit organization dedicated to  supporting and expanding pathways that prepare students for college and career, not one or the other. By pioneering groundbreaking school programs and...

Jay Holben (Technical Editor of DV magazine) at BAPVA continued…

As I mentioned in the last post I recently joined BAPVA, Bay Area Professional Videographers Association. At my first meeting we were fortunate enough to discuss technology and future trends with Jay Holben. Jay spoke about some of the advances that he saw in HD...

MLA Educational DVD Uses Spanish Subtitles to Gain a Wider Audience

We recently completed an educational DVD highlighting a unique and effective curriculum developed by Melrose Leadership Academy. After 6 months of shooting on location at the Oakland School we spent several months editing the various show segments for the DVD. While...

African Great Lakes Initiative Documentary and Fundraising Video

I am very excited to announce that Corduroy Media will be producing a short documentary and fundraising video for The African Great Lakes Initiative in Kenya, Africa this August. As one of the Friends Peace Teams projects, the initiative teaches individuals and groups...