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Convergence
Experiental Campaign
Santa Clara University
Services: Narrative Strategy, Campaign Development, Copywriting, Video Production, Website Development, Experiential, Post-Production
PROBLEM
Engage prospective and current students in a multidisciplinary education.
INSIGHT
Current and prospective students want successful careers and are concerned about non-traditional pathways in education.
SOLUTION
Create an in person and digital experience that explores heroes who had a multidisciplinary education. We created an experiential installation, microsite, and video content about these heroes.