Gamechangers Shape the Law
Services: Concept to Completion, Brand Strategy, Design, Photography, Video Production
UC Hastings alumni are the focus of this campaign for student recruitment, brand recognition, and alumni engagement. We worked with UC Hastings to strategize the concept of “Gamechangers” and the media that would be created. We depicted the broad impact of these dynamic individuals through street-pole banners, magazine spreads, a microsite video and direct mail.