UCSF

Video Production San Francisco: Healthcare

UCSF was in need of video production in San Francisco and came to Corduroy Media for our experience in producing documentary film. UCSF was celebrating their 150th Anniversary, and wanted a documentary-style short film to tell the narrative of the institutions huge impact in medicine and health.

UCSF needed a video production company in San Francisco that could help guide the institution through the whole creative process. We began in pre-production by obtaining bios of potential characters and worked to develop a story arc that told the larger UCSF story. After developing in depth production schedules and shot lists, our team spent six days in the field capturing dynamic photography and interviews across the universities two campuses.

During post-production we diligently scripted all interviews on paper before moving to the rough cut. We also animated UCSF‘s branding and archival photos¬†to create a contemporary piece on a timeless story. The resulting film was screened at UCSF alumni events across the world. Since that first project with UCSF we have continued to create content across the university.

Since this first project Corduroy Media has become the go-to San Francisco production company for UCSF. We have produced video and still photography content for the new Mission Bay Hospital interactive donor wall, documentary-style news pieces, and instructional content for the UCSF emergency department.